http://www.iansohn.com/writing daily 0.75 2012-10-07 http://www.iansohn.com/new-gallery-1 daily 0.75 2023-08-01 https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/1690918641242-DM6ZBNUCP2K6AK8E714A/Screen+Shot+2023-08-01+at+2.18.31+PM.png New Gallery https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/1690918641242-DM6ZBNUCP2K6AK8E714A/Screen+Shot+2023-08-01+at+2.18.31+PM.png New Gallery https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/1690918637991-IZ7ZXTFV4GZTDVBMOF12/Screen+Shot+2023-08-01+at+2.18.38+PM.png New Gallery https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/1690918639126-QI3466OT0WPPI6JLXSZW/Screen+Shot+2023-08-01+at+2.18.46+PM.png New Gallery https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/1690918641105-ZTBGXV3AEMED2XRTINCI/Screen+Shot+2023-08-01+at+2.18.54+PM.png New Gallery https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/1690918642578-4GJ22Y692TEXKFXY8X44/Screen+Shot+2023-08-01+at+2.19.02+PM.png New Gallery https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/1690918643708-VIOFY0P09B0028XZB2VW/Screen+Shot+2023-08-01+at+2.19.10+PM.png New Gallery https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/1690918645632-PB6QKEKLJBEL5SQNK4S4/Screen+Shot+2023-08-01+at+2.19.21+PM.png New Gallery https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/1690918646803-DKJZXG93ICTPLEQJJJOS/Screen+Shot+2023-08-01+at+2.19.29+PM.png New Gallery http://www.iansohn.com/about daily 0.75 2016-10-05 https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/1475660531801-75PPH9L0U2VB1NM87GOV/image-asset.jpeg me http://www.iansohn.com/work-1 daily 0.75 2016-09-13 http://www.iansohn.com/workwithme daily 0.75 2023-08-24 https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/04a652ff-87b9-4db1-8ba7-c83775bca222/Screen+Shot+2023-08-14+at+7.45.31+AM.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/ec75a01b-0970-4a8f-bd1c-33c56d4d86cf/Viral.png Work - Make it stand out My pre-pandemic LinkedIn post about work-life balance and compassionate leadership was featured in USA Today, The New York Times, The New York Post, CNBC, FOX News, The Daily Mail, and even retweeted by @God. On LinkedIn alone it’s been re-posted more than 9,000 times, and liked by more than 54,000. I also made my mother very proud. https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/48aead52-e344-41c5-b7c2-3f625e3fa7bc/Screen+Shot+2023-08-13+at+12.44.10+PM.png Work - Make it stand out I take pride in using my platform to be voice on challenges facing the advertising business. https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/b155c5bc-dbc4-4135-a2ed-a8f9ba56f843/Screen+Shot+2023-08-13+at+12.57.14+PM.png Work - Make it stand out Recent creative campaigns for Bentley, Samsonite, and Ripple. https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/f57ce3e4-493a-4c93-a4f3-23ca67304933/Screen+Shot+2023-08-14+at+7.45.15+AM.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/6b252ca6-71b9-443d-9f4e-577369e9c796/JMS.png Work - Make it stand out Led a pitch (against 29 agencies, according to published accounts) that won digital responsibilities across the JM Smucker portfolio. The assignment included digital creative, web design, CRM and ecommerce for brands including Smucker’s, Folgers, and Jif. Value of win 8+ figures. Served as senior relationship lead, responsible for an agency team 50+. https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/4d3eefd7-dbf7-483d-ab26-f2153d3b0f20/Screen+Shot+2023-08-14+at+7.45.23+AM.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/09fdbce9-54bf-4c1f-b203-2cdb03c9e63a/Screen+Shot+2023-08-14+at+7.45.40+AM.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/891b0a0d-4705-43f8-9e03-a2a93c0dc276/CVS.png Work - Make it stand out Led a multi-agency, cross-holding company team that won the highly competitive CVS Health pitch, including AOR duties for CVS and CRM AOR for Aetna. Value of win 8+ figures, and “Is believed to have been fueled by Publicis agencies Hawkeye and Saatchi & Saatchi, according to a person with knowledge of the situation." (AdAge) I then served as the global client lead for the first nine months of the engagement. Initial work included a fully-integrated launch campaign for our new platform, Healthier Happens Together, starting with a :60 national TVC that challenged the way we think about healthy. "[The TVC] opens with a video showing people going to extremes to be healthy and images people may associate with health, including a shot of a person with a muscular midriff and a woman doing a split on two chairs. “When you hear the word healthy, it always feels a little out of reach. That’s ‘cause the way we’re thinking about it is all wrong,” a narrator says." (WSJ) http://www.iansohn.com/meetme daily 1.0 2023-08-24 https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/dc0029da-3ea3-4461-8374-83a00dce7a9e/Home+page+collage.png Me http://www.iansohn.com/recommendations daily 0.75 2017-10-25 https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/1508337115436-D5NOOZYCDYRXRI0V06ME/image-asset.png Recommendations https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/1508327597126-V2NVLQF4XGNZP2QSL8FI/Screen+Shot+2017-10-18+at+6.52.23+AM.png Recommendations https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/1508336499174-68KCZ0XU94DVBGXHSB16/image-asset.png Recommendations https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/1508336248998-F9PPB436LAA2Q8GHGJF8/Virginai.png Recommendations https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/1508336349708-6KT32GK7XLK7DQ5FJ2UX/Em.png Recommendations http://www.iansohn.com/going-viral daily 0.75 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https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/1574160538116-F3ZVPLI8H4KROBQGIF6C/Screen+Shot+2019-11-19+at+4.45.40+AM.png Viral https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/1574160551777-7SAF73XLO201XCTHO2DF/Screen+Shot+2019-11-19+at+4.47.19+AM.png Viral https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/1574160549515-K938KFVJBRY7UU0F56VD/Screen+Shot+2019-11-19+at+4.46.49+AM.png Viral https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/1574160539696-63W52QQK5RO1ZUEPUWMD/Screen+Shot+2019-11-19+at+4.45.59+AM.png Viral https://images.squarespace-cdn.com/content/v1/57c994d6e3df28ee935b8c43/1574160588178-KEI00S83DF5VWDEFH6UF/image-asset.png Viral http://www.iansohn.com/read-me daily 0.75 2025-05-12 https://images.squarespace-cdn.com/content/v1/5052176b84aeb45fa5cfcc83/1377096507573-1MU42OOOOGIM9URAJ9D9/515c4225e4b0afec1218b21e.png Read Me 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